About Us


Indiana is the backboard hanging on the side of the barn. Indiana is elephant ears and deep-fried Coke. Indiana is the moonlight on the Wabash, and the street lights on the Canal. Indiana is a snowblower on Tuesday and a lawnmower on Wednesday. Indiana is kissing the bricks. Indiana is the heart of Midwest, a people of honest gain and even more honest living.

Indiana is Hoosier Proud.

I’m Connor, and as one can see below, I am Hoosier Proud. Not a Hoosier by birth but by heart, moving to (twice), growing up and going to school in Indiana has given me a unique perspective on the state I call home. I’ve seen the north and the south, the city and the country, and I can safely say that I have come to love my adopted home of Indiana.

I started Hoosier Proud in 2014 as an expression of that love. Our hope is to awaken and that love for home among all Hoosiers, and wear that pride on our chests, heads, cars and laptops. We design and print everything here in Indiana, and try our best to go bed each night making Indiana a slightly better place than when we woke up. We invite you to take that journey with us and be Hoosier Proud.